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The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

Latest Articles
Alma, Headway, and the big question: is this still the answer in 2026?

Alma, Headway, and the big question: is this still the answer in 2026?

For therapists looking to launch or expand their private practice, platforms like Alma and Headway have offered a tempting solution. BUT... recent developments are prompting many therapists to ask hard questions about the long-term sustainability of these platforms.

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Couples Therapy Intensives in Private Practice: Seven Lessons from Irina

Couples Therapy Intensives in Private Practice: Seven Lessons from Irina

What happens when a couples therapist stops trying to make weekly sessions work and rebuilds her practice around intensives instead? Irina’s story has lessons for any therapist thinking about niche, model, or whether to invest in real business support.

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Private Practice Coach for Private Practice: What They Do, Who It’s For, and How to Choose

Private Practice Coach for Private Practice: What They Do, Who It’s For, and How to Choose

Not sure what a therapist consultant actually does or whether you need one? This guide breaks down what good consulting looks like at every stage of private practice, from starting out to growing a group, plus what ROI really means and how to spot red flags before you invest.

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Building a Neurodivergent-Affirming Private Practice: How Dr. Corrie Found Her Niche

Building a Neurodivergent-Affirming Private Practice: How Dr. Corrie Found Her Niche

Most therapists don't pick a niche on day one. They notice it creeping up on them, in the clients they come alive working with and the patterns they can't unsee. Dr. Corrie's story is one of those slow-build niches. From community mental health to a solo practice serving neurodivergent adults across 43 states, plus an online course for parent burnout, here's what she learned about building a practice that fits the actual person you are.

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Trainings for Therapists Navigating AI + Documentation Ethics: Notes, Privacy, and What to Do Next

Trainings for Therapists Navigating AI + Documentation Ethics: Notes, Privacy, and What to Do Next

AI has a special talent for making therapists feel two things at once: curious and slightly nauseous. The conversation about AI, documentation, and privacy deserves discernment, not panic. Here's how to evaluate tools without spiraling, what trainings actually help, and why "AI anxiety" is often documentation anxiety in a trench coat.

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Starting a Private Practice: The Complete Guide for Aspiring Business Owners
Starting a Private Practice Kelly Higdon Starting a Private Practice Kelly Higdon

Starting a Private Practice: The Complete Guide for Aspiring Business Owners

You deserve a private practice that’s aligned with your values and provides you with the financial means to live the life of your dreams. But what if you don’t know how to get started?

Being a business owner has the potential to be extremely fulfilling and impactful — both for you and the people you serve — and at the same time, reaching that potential requires a complete understanding of how to start a private practice.

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What You MUST Know About Professional Liability Insurance for Therapists

What You MUST Know About Professional Liability Insurance for Therapists

As a private or group practice owner, and even a pre-licensed therapist, it’s important to have liability insurance -- for both you AND your business.

We had the opportunity to talk to Rachel Warners from CPH & Associates about counseling liability insurance and what you need to know NOW, as many of us are running practices in a telehealth context.

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“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.